Doug D Chung

researcher ORCID ID = 0000-0002-8505-9495

  1. I saw it live on TV with my father and was just blown away by how exciting a football game can be.
    Doug Chung · The Indicator from Planet Money · Is investing in sports worth it for universities? · 2026-09-30
  2. That's the role of advertising, right? So, you know, a potential high school applicant who's applying to colleges sees that and sees the excitement on that. Never heard of this school, but now, you know, you know, that's a big advertising effect.
    Doug Chung · The Indicator from Planet Money · Is investing in sports worth it for universities? · 2026-09-30
  3. For a smaller school, yes. You know, if you're good in sports, it will get that advertising effect. But is it worth the amount of investment that you have to put in?
    Doug Chung · The Indicator from Planet Money · Is investing in sports worth it for universities? · 2026-09-30